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Emily Mercer

Women's Fashion Market Editor

Emily Mercer is WWD's Women's Fashion Market Editor, Ready-to-Wear and Sportswear Fashion. She joined WWD in 2016 and has been the Women’s Market Editor since 2017, covering global womens ready-to-wear across fashion show reviews during New York Fashion Weeks, news stories and editorial photoshoots. Emily is an alumnus of Purdue University and the Fashion Institute of Technology and is originally from Indiana.

More From Emily Mercer

WWD 2025 Style Awards Best Stylist Kate Young on Crafting Powerful Celebrity Red Carpet Fashion Moments

Young chats about the evolution of red carpet dressing and her storied career dressing some of the biggest…

Tanya Taylor, Cinq à Sept Pre-fall 2025 and More Contemporary Brands

A look at what the New York-based contemporary fashion brands are showcasing for the high summer season.

Novelty Fish Handbags and Joyful Fashions Mark the ‘Summer of Staud’ Return for Pre-fall 2025

The "Summer of Staud" is set to return with a full collection of ultra fun fashions, fish-shaped handbags and…

Maria McManus Pushes Forward for Pre-Fall 2025

Inspired by Emily Dickinson, the designer continued to push forward her sustainable practices while imbuing…

Small Apparel Firms Hit Rough Waters in 2024, Forcing Some to Close

Mara Hoffman, The Vampire's Wife, Interior, Calvin Luo, and Harlow were among the brands that were shuttered…

Rixo and JoosTricot Team Up on Vintage-inspired Collection

The codesigned range marries prints and vintage style.

Easy, Breezy and Sensual Luxury at Adam Lippes Pre-fall 2025

Adam Lippes offered a full wardrobe of high summer essentials designed with hot weather in mind.

Amy Smilovic Releases Second Edition of Well-loved Personal Style Guide, ‘The Creative Pragmatist’

The Tibi founder and creative director has written a sequel to her sold-out, solutions-based guide to…

Brandon Maxwell Continues to Deliver Easy Americana for Pre-Fall 2025

Brandon Maxwell took a "trip through memory lane" to build out his pre-fall collection with sportswear styles…

Ulla Johnson’s Commitment to Crafting Future Heirlooms Shines Across Pre-Fall 2025

Ulla Johnson continued to expand the world of her rich, highly crafted and thoughtful brand for pre-fall.

Monique Lhuillier Channels New York Opulence for Fall 2025

Inspired by the grand architecture and glamour of New York City, Monique Lhuillier injected her fall…

Norma Kamali Goes in a New Direction for Pre-Fall 2025

The designer set out to create more individualized looks.

Ominous Florals and Grungy Tension at R13 Pre-Fall 2025

Chris Leba returned to his roots a bit more than usual, making for a great R13 pre-fall collection.

Carolina Herrera’s Life-size Pre-Fall 2025 Collection

Inspired by playing with his mother's retro dolls in childhood and their homemade clothes, Wes Gordon…

Sally LaPointe Debuts First Floral Print for Pre-Fall 2025

For pre-fall, LaPointe doubled down on her bold core items and debuted her first floral print.